MÄURER & WIRTZ - HOUSE OF PERFUMES

Dress for the moment – The new fragrances NEW YORKER Women and Men

NEW YORKER, with over 910 branches in 32 countries, is one of the world’s biggest and most successful international fashion companies; since the very first store opened in 1971 the company has enjoyed continual growth.

4711 ACQUA COLONIA – inspired by nature

The House of 4711 stands for centuries of fragrance culture and masterly fragrance compositions, designed to make the world more beautiful through fragrances and to create inspiration for the body, mind, and senses.

A sensuous work of art, inspired by nature: Gabriel Moreno creates illustrations for ACQUA COLONIA

ACQUA COLONIA by the fragrance house 4711 is a range of innovative fragrance creations made with nature’s essences and designed to appeal to all the senses. This is also reflected in the new campaign for the product range – which has been illustrated by the acclaimed Spanish artist Gabriel Moreno.

Thomas Seeger-Helbach to become new Managing Director of MÄURER & WIRTZ

Thomas Seeger-Helbach (47) has been appointed as new Managing Director of the perfume house MÄURER & WIRTZ. Thomas Seeger-Helbach is returning to the company he left one year ago as Director Marketing & New Business to join the German luxury skincare company Dr. Babor as Head of Marketing & Communication.

Managing director Fabian Krone to leave MÄURER & WIRTZ

After two years at MÄURER & WIRTZ, managing director Fabian Krone has left the company. Fabian Krone, who joined MÄURER & WIRTZ in 2010, previously worked for the watchmaker A. Lange & Söhne before joining the Stolberg-based perfume house, where he was instrumental in implementing the recent restructuring programme. He leaves the company at his own request for personal reasons.

Ten years of BALDESSARINI Fragrances: Separates the men from the boys

BALDESSARINI has been making fragrance history for ten years. MÄURER & WIRTZ recently acquired the brand and is committed to managing and developing the unmistakable profile of this premium brand, using the distinctive claim as a defining guideline.

TABAC ORIGINAL - A MAN HAS CHARACTER. OR NOT.

Since 1959, the brand Tabac Original has stood for dependable, high quality fragrance and grooming products – created for straight-forward, solution-driven men who follow their own convictions: real men of character.

4711 ACQUA COLONIA Body Care receives the GALA SPA AWARD 2012

The GALA SPA AWARDS are among the most prestigious international beauty and spa awards – now 4711 ACQUA COLONIA has won one of these coveted prizes in the category “Cult Concepts” for its Body Care line. The GALA SPA AWARDS were presented by GALA, the premium people and lifestyle magazine, together with Brenners Park-Hotel & Spa in Baden-Baden last Saturday evening at a glamorous event.

SELECTION by s.Oliver Travel Edition - The twin fragrance to take on every trip, no matter where you go

The German fashion label s.Oliver, founded in 1969 in Würzburg and with sales of over €1.29 billion, is one of the leading fashion and lifestyle companies in Europe. SELECTION by s.Oliver, the brand’s premium line, stands for modern business wear elegant sportswear collections, exceptional quality and precise tailoring.

For men who follow their own path: Strellson LOADED – Be your own.

Strong, authentic, unconventional: Strellson LOADED is the fragrance by Strellson Sportswear for men who follow their own path firmly and resolutely, for urban individualists who combine success and intelligence, who move with self-assurance through the world’s big cities. The new men’s fragrance by international fashion and lifestyle brand Strellson was made for modern heroes with class and style.

BEING UNIQUE IS THE MISSION

Premium brand OTTO KERN is part of the Ahlers Group headquartered in Herford, Germany and has established itself as a synonym for stylish and modern designer fashion men and women will want to wear every day. Segment name TOP OF LEISURE concisely positions this brand and says it all in a nutshell: relaxed clothing that imposes exacting standards on design and craftsmanship with a certain touch of glamour.

Read more … BEING UNIQUE IS THE MISSION

Betty Barclay style by night - A dazzling embellishment that will enchant you and others!

Betty Barclay is a fashion and lifestyle brand with the merits it takes for women to identify with it: Women who readily combine self-assured femininity and emotional sensuality.

MÄURER & WIRTZ acquires BALDESSARINI fragrance business

MÄURER & WIRTZ has acquired the fragrance business of the BALDESSARINI license from Procter & Gamble.

MÄURER & WIRTZ Image Brochure Nominated for Prestigious Communications Award

The latest MÄURER & WIRTZ image brochure has earned the company a nomination for the highly respected Econ Corporate Communications Awards. The award is conferred by Handelsblatt and Econ, two of the leading publishers of German-language business and corporate media in Germany, Austria and Switzerland.

"I Feel Nouveau!": with NOUVEAU COLOGNE, 4711 has created a unique scent composition.

MÄURER & WIRTZ are writing a new chapter in the over 200-year-old brand history of what is certainly the world’s most famous eau de cologne, creating an inspiring combination of tradition and modernity.

New addition to the Prestige segment: MÄURER & WIRTZ gains fashion label windsor. as license partner

MÄURER & WIRTZ, one of the leading manufacturers for fine fragrances and bodycare products with a heritage spanning many decades, is pleased to announce a new license partner for the company’s Prestige segment. On 8 March 2011 the Stolberg-based perfume company signed a license agreement with the fashion label windsor. to create a bespoke new perfume range for the label. The range will initially comprise two fragrances.

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