Mäurer & Wirtz

The Barber Shop is coming home!

Tabac Original Barber Shop at Home

Beards are back in vogue – and beard care is easier and more reliable than ever before as men become their own barbers at home. The high-quality shaving range from Tabac Original is now complemented by a contemporary Beard Shampoo & Conditioner and Beard Wax. Together with the popular Shaving Cream, After Shave Lotion and Beard and Shaving Oil, they complete the portfolio of Tabac Original Barber Shop at Home. The 4-step shaving ritual is modern, distinctive and masculine – just like the beards it nourishes and styles. Tabac Original Barber Shop at Home will be available from stores from the middle of July 2019. For all dedicated and potential beard wearers. And for all those who are keen to feature these icons of men's fragrance and shaving lines on their own bathroom shelves.

Tabac Original – a brand with style and character
Since its launch in 1959, men have been swearing by Tabac Original – the unique, unmistakable fragrance has been a constant companion of the tradition-conscious fragrance lover for 60 years. Yet the cult brand moves with the times: not least with the Tabac Barber Truck, whose tour of cool locations involves shaves from professional barbers who know every trick in the book and use the 47 different products from Tabac Original with great aplomb. Based on decades of shaving expertise, Tabac Original is once again upgrading its range with contemporary shaving products – for your own Barber Shop at Home. After all, wearing a beard is a statement these days – as is the use of Tabac Original.

The Shaving Ritual
Together, the perfectly coordinated care and fragrance products form a 4-step shaving ritual that becomes the Tabac Original Barber Shop at Home:

With Tabac Original Beard Shampoo & Conditioner you can clean and care for facial hair from moustaches to full beards (Pre Shave), while the Shaving Cream allows the blade to glide beautifully during wet shaving (Shave). The Beard and Shaving Oil performs a dual function: it can be massaged into the beard before shaving and prevents irritation with its protective film (Shave). Just like the Shaving Cream, the Shaving Oil is perfect for shaping the contours of the beard, as unlike foam and soap it does not obscure sight of the beard. The nourishing oil remains in the beard after shaving and gives it a smooth shine (Styling). The After Shave Lotion is a cult product, and has been one of the most popular products of its kind (After Shave) for 60 years. The Beard Wax gives the finishing touch (Styling).

  • Pre Shave: Tabac Original Beard Shampoo & Conditioner
  • Shave: Tabac Original Shaving Cream + Tabac Original Beard and Shaving Oil
  • After Shave: Tabac Original After Shave Lotion
  • Styling: Tabac Original Beard Wax + Tabac Original Beard and Shaving Oil

 

The fragrance of the Tabac Original portfolio
The Tabac Original brand name is based on its distinctive, peppery-spicy composition of its fragrance. However, it has nothing to do with conventional processed tobacco which smells completely different and is never an ingredient in Tabac Original. Rather, it was the fields of flowering tobacco plants and their aromatic fragrances which served as the inspiration for the brand name. Tabac Original contains a characteristic fougère note with spicy, herbal-aromatic echoes. With precious woods, musk, amber and floral notes, the fragrance of the shaving ritual products underscores your personal charisma.

  • Top note: Pepper, petitgrain, lemon, bergamot, neroli
  • Heart notes: Lavender, camomile, geranium, oakwood absolu
  • Base note: Clove, sandalwood, vetiver, musk, ambergris

 

Masculine packaging design
The appearance of Tabac Original Barber Shop at Home follows the distinctive and proven look of Tabac Original. The typography has always been inspired by the burnt inscriptions on wooden trading crates – recalling associations with distance, adventure, and masculinity. The high proportion of white emphasises the cosmetic, nourishing aspect of the product line.

Shaving, styling, looking good – the portfolio
Tabac Original stands for a down-to-earth attitude, authenticity and a reliable promise of quality. For more information, please visit www.tabac-original.com. Visit us on social media on Facebook at www.facebook.com/TABACFragrances and on Instagram at www.instagram.com/tabacfragrances. The extensive product range in the men's fragrance and care sector is constantly being adapted and expanded. The following products are designed to give a barber-quality shave:

ProductSize
Beard Shampoo & Conditioner 200ml
Shaving Cream 100ml
After Shave Lotion 100ml
Beard and Shaving Oil 50ml
Beard Wax 50ml