A fragrance for the man who takes matters into his own hands

Sometimes you just have to tackle things yourself! This is the spirit of the Tabac Original Craftsman creation, which exudes determination, zeal and enthusiasm in an aromatic fragrance. Created for men of action who take matters into their own hands without blinking. Who casually roll up their sleeves when challenged and prefer to tackle things themselves rather than let others do it. Who do everything for their loved ones but pursue their own interests just as passionately. The launch pays homage to the popular fragrance Tabac Original, which has represented unmistakable masculinity for 60 years. With Tabac Original Craftsman, a fresh fragrance alternative to the classic will be released from mid-July 2019 under the umbrella brand Tabac – revitalised by a vibrant and lively fragrance combination.

The classic scent of this brand, the 4711 Original Eau de Cologne, gets its unique character with scents such as lemon, bergamot, orange, lavender, rosemary, neroli and petitgrain. Based on this, 4711 launched a new subline in 2018. One of the seven basic notes of 4711 Original Eau de Cologne in a limited edition called "Remix Cologne" is in the foreground.

Craft it!
Dynamic freshness for real men: this is the distinguishing feature of the Tabac Original Craftsman fragrance. The concept is inspired by the trend of craftsmanship, which relies on quality, durability and traditional manufacturing. Tabac Original Craftsman thus builds on a long tradition, as the classic Tabac Original has been combining masculinity with classic fragrance elegance since the 1950s. With its expressiveness and freshly tart notes, Tabac Original Craftsman presents a modern, down-to-earth take on men's fragrances and adds a concise scent statement to the Tabac portfolio.

Refreshingly tart
A timeless, strikingly aromatic men's fragrance that attracts attention at the start through the vibrant combination of citrus notes and pepper, radiates warmth and modernity through the sensual tonka bean and finally dips into a base of wood and leather. Individual components of the fragrance are an indication of the original freshness inherent in Tabac Original Craftsman: the sweet but tart sparkle of grapefruit, the vibrant fragrance of bergamot and precious geranium oil, known for its invigorating effect. The overall interaction of all these nuances lend Tabac Original Craftsman its characteristic vibrancy and freshness.

• Top note: Grapefruit, bergamot, black pepper
• Heart notes: Lavender, geranium oil, tonka beans
• Base note: Vetiver, patchouli, leather

Concise packaging design
The design of Tabac Original Craftsman stands for tradition, reimagined. The dominant amphora-shaped flacon – inspired by the classic Tabac Original – now sits particularly snug in your hand: the matt, raw surface and textured diamond-pattern cap are just the thing for the man who likes to get stuck in! The simple logo in black and red underlines the contrast with the grey of the flacon. The modern colour scheme also flows into the design of the box, which features various grey tones and highlights the dynamic and powerful character of Tabac Original Craftsman.

Simply good fragrance
The intensive fragrance experience of Tabac Original Craftsman lends the wearer a distinct charisma. For more information, visit www.tabac.de. Or visit us on social media: on Facebook at www.facebook.com/TABACFragrances and on Instagram at www.instagram.com/tabacfragrances. #tabaccraftsman and #tabacfragrances. The product range includes: