Fragrances that stand for limitless freedom and irrepressible masculinity
Fragrances from the Route 66 brand
Riding your Harley past old car wrecks and seedy roadside diners, a quick stop in a bar off the beaten track for a drink, then put the pedal to the metal and drive past the legendary Grand Canyon. Boundless freedom, coolness, masculinity – this is what the world-famous Route 66 on the American highway represents. The fragrance collection from the new Route 66 brand embodies this spontaneous, authentic lifestyle and the various destinations that wearers encounter on the “mother of all roads”. The men’s fragrances “Easy Way of Life”, “The Road to Paradise is Rough” and “From Coast to Coast” will be available in stores from the beginning of September 2021.
“Feel the Freedom” – this is the aspiration of a man on his adventurous road to boundless freedom on the legend that is the nearly 2500 mile long Route 66. ROUTE 66 encapsulates an untamed lifestyle expressed in distinctively masculine fragrances – the attractive fragrance trio marries vibrant fragrance combinations and masculine preferences on this adventurous journey: freshness, vibrancy, character and seduction.
