Mäurer & Wirtz

A floral reinterpretation of the iconic Eaux de Cologne

The 4711 Original Eau de Cologne Floral Collection

Flowers say more than a thousand words and are irresistible ambassadors of emotions. The 4711 brand, known for its citrus-fresh Eau de Cologne, has something particularly beautiful to say with its new floral creation. The 4711 Floral Collection now features a further fragrance, complementing the existing product range of rose, jasmine and lilac. Magnolia enriches the Floral Collection with its fascinating, creamy scent combined with delicately fresh citrus nuances.

The aura of elegance
Magnolia is a flower of stylish charm, feminine elegance and seductive beauty, but also a symbol of true love, grace and purity. Each spring, the perfectly shaped flowers create a delicate sea of colour, while the sensuously soft scent of magnolia gives an aura of captivating elegance. This new fragrance in the 4711 Floral Collection opens with wonderfully fresh shades of mandarin, orange and aromatic pink pepper. Elegant white flowers such as freesia and jasmine entwine with the magnolia in the heart note, while the base of soft cashmeran and warm sandalwood ensures a long-lasting fragrance experience.

  • Top note: Mandarin, orange, pink pepper
  • Heart notes: Freesia, magnolia, jasmine
  • Base note: Sandalwood, cashmeran

Seductive, feminine, elegant


The fragrance experience of the 4711 original Eau de Cologne Floral Collection
Rose, jasmine, lilac: In the form of an eau de cologne, the most popular floral notes of classic perfumery spark a special floral freshness.

4711 Floral Collection Rose
No other flower represents love and romance like the rose: Its gentle, lovely fragrance represents the femininity of a woman and has always been the symbol of lovers. A vibrant, fresh start of mandarin, green tea and bergamot introduces the light, floral composition. At the heart of the bouquet, the delicate, fruity aroma of the rose is transparently enveloped by a touch of freesia and cyclamen. Nestling between soft musk and sandalwood, the fragrance leaves a delicate, gentle aura.

  • Top note: Green tea, mandarin, bergamot
  • Heart notes: Rose, freesia, violets
  • Base note: Sandalwood, musk

romantic – feminine – silky
The fragrance of the "Rose" variant captures the typically delicate, feminine appeal of the flower and enchants its wearer with its romantic aura.


4711 Floral Collection Jasmine
The rich floral fragrance of white jasmine portrays a very sensual femininity. The sweet and intensive aroma of this floral essence is said to have a seductive effect. The light and citrus-fresh prelude to a trio composed of neroli, tea and bergamot gently surrounds the opulent jasmine blossoms, which elegantly exude their nectar and radiate floral sensuality in the heart of the fragrance. In the background, wood nuances and the velvety aroma of the tonka bean with a hint of musk ensure a lasting, pleasurable fragrance.

  • Top note: Bergamot, tea notes
  • Heart notes: Jasmine, neroli
  • Base note: Cedarwood, tonka, musk

sensual – graceful – tantalising
The fragrance of the "Jasmine“ variant bestows a graceful charisma on its wearer and underscores her feminine style.


4711 Floral Collection Lilac
The lilac is an enchanting harbinger of spring and evokes pleasing memories of a garden in full bloom. Velvety and soft, this flower essence exudes a special kind of magic. The distinctive sweet scent of lilac in all its sumptuous facets is accompanied by fresh, light fragrance notes such as bergamot, freesia and peach. In the base note, the composition culminates in a cloud of musk and sandalwood.

  • Top note: Bergamot, peach, freesia
  • Heart notes: Lilac, rose, jasmine
  • Base note: Sandalwood, musk

spring-like – sweet – delicate
The scent of the "Lilac" variant caresses its wearer with the invigorating fragrance of spring and exudes a sense of high spirits.


The design – a luminous highlight
The 4711 Original Eau de Cologne Floral Collection gleams like an exquisite bouquet of flowers. The fragrances are in the distinctive traditional Molanus bottle of 4711 Original Eau de Cologne and the design of the box is also inspired by the presentation of its classic forebear. However, the colours have been adapted to the three different floral worlds of the new compositions. An absolute eye-catcher, as 4711 Original Eau de Cologne has always been known worldwide for its Bremen Blue label. The innovative pink, white and lilac colour scheme of the 4711 Original Eau de Cologne Floral Collection combined with the traditional golden lettering and the well-known ornamentation is a precious highlight for every bathroom shelf and creates excitement with collectors as well as fragrance lovers.

Overview of the new fragrance range
The rose, jasmine and lilac fragrances are each available as a natural spray – and also in a set with a refreshing shower gel. More information is available at www.4711.com, on Facebook at www.facebook.com/houseof4711 and on Instagram at www.instagram.com/4711.

4711 Original Floral Collection Eau de Cologne Natural Spray 100 ml
4711 Original Floral Collection Natural Spray (100 ml) plus Shower Gel (50 ml)